About a year ago, a business owner called me and asked, “What am I doing wrong?” She had invested in creating neighborhood-focused content for her three locations, but six months later, nothing. No ...

After nearly two decades helping local businesses improve their SEO, I’ve seen the same pattern repeat: Companies invest in service pages, blog content and social updates—but without a strong local ...

Just as AI is changing how people search, it’s also reshaping how businesses optimize for local discovery. From content creation and review management to citation accuracy and hyperlocal ...

Google Play Store could soon offer local content recommendations based on the Android device’s approximate location. The ability to recommend local or regional content is an advanced and better ...

A Mississippi-based provider of hosted websites for radio stations has launched a new service that provides AM and FM broadcasters “fresh, locally focused online content” designed to drive SEO, engage ...

Across the country, the kinds of budget cuts that have decimated newspapers over the years are now slicing into local TV news stations. A trend of TV news layoffs “is only just the beginning,” one ...