NBA All-Star Weekend seemed to be a success this year, as the viewership numbers reached a peak that haven't been seen in a ...

More than 46 million people in the U.S. watched NBA All-Star weekend across NBC platforms and ESPN, more than triple last ...

The Daytona 500 and the NBA All-Star Game drew bigger TV audiences over last year, even with the Winter Olympics on ...

The NBA continues to post strong viewership figures in the first year of its new media rights deals. According to data published by Jon Lewis of Sports Media Watch, the NBA has averaged 1.8 million ...

Adam Silver’s new All‑Star format boosted NBA viewership to record highs, proving his overhaul of the 2026 event was a massive success.

Peacock and Telemundo also broadcast Sunday's USA vs. World matchup.

The NBA All-Star Game delivered strong ratings and viewership numbers not seen in over a decade for the new format and new ...

The NBA All-Star Game recorded its highest television audience in more than a decade. The 2026 event averaged 8.

Though some fans shared their excitement over the surge in viewership in the 2026 NBA All-Star Game, not all were convinced.

The 2026 NBA All-Star game dribbled its way to its biggest audience since 2011 with NBC's presentation of the game this ...

The 2026 NBA All-Star Game was the most-viewed contest in 15 years. The game, which was aired on NBC, Peacock and Telemundo, ...

The 2026 NBA All-Star Game peaked at nearly 10 million viewers and averaged 8.8 million viewers, the largest NBA All-Star ...